A modern elevator is typically designed with aesthetics in mind in order to offer property owners a mechanical feature that doesn’t stick out like a sore thumb. With this said, it is possible to use the doors of an elevator creatively as an advertising platform for local and national businesses. Although we don’t offer this service ourselves, the team here at Elevators Ltd believe that that elevator advertising is a very beneficial investment. Read on as we go over three reasons why…
How expensive is elevator advertising?
Although an elevator advertisement may look incredibly captivating, especially when graphic designers use the opening and closing mechanism of the doors in order to emphasise their message, it is actually a very simple and affordable investment. After all, the images are increased in size and then printed onto durable paper of film before they are stuck onto the surface of the lift and it is the simplicity of the service that makes it appealing.
Do advertisements damage an elevators finish?
Many properties can benefit from the implementation of elevator advertisements because a lot of people pass through them each day. In fact, it is not uncommon to find them in multi-story car parks, shopping centres and supermarkets because this allows the businesses to target their audience with ease. In addition to this, these properties are often less concerned by aesthetics than hotels may be. Luckily, the sticky film that is used in order to apply an elevator advertisement does not damage the lift and can be easily removed when the campaign ends.
Can elevator advertisements benefit local businesses?
Whilst many elevator advertisements are large scale campaigns for well-known brands, it is not uncommon for local businesses to invest in the service too. After all, people are more likely to make a purchase when the supplier is located nearby. In addition to this, the affordability of elevator advertising means that smaller businesses are able to compete with the extensive marketing efforts of big brands too.
Here at Elevators Ltd, we believe that property owners should try to make the most of their investment. After all, the doors of a lift can be used very creatively for both commercial advertising purposes or in order to raise awareness about certain political or sociological issues. To find out more information about benefits of elevator advertising, get in contact with the best lift company on the market and speak to a member of the Elevators Ltd team today!